Limited-time offer
Get Your FREE £2,000 Executive Business Report
Discover hidden growth opportunities in your joinery, kitchen, or furniture business. A professional analysis that normally costs £2,000 — yours free for a limited time.
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PERSONAL REPORT DELIVERY INCLUDED
Erin will visit you in person to deliver your report and go through it in detail at your premises — completely FREE.
Erin will visit you in person to deliver your report and go through it in detail at your premises — completely FREE.
No obligation
✅ 75% client retention
✅ Avg 3-year engagement
✅ Results clients can keep

“Our clients regularly achieve 50% growth in net profit and build businesses with systems that allow them to work ON their business and spend quality time with family — without guilt or worry.”
Real outcomes from systemising operations, tightening financial controls, and building a leadership rhythm.

About Erin
Mentor & operator in the woodworking industry
- •Co-owner of Wealden Joinery
- •25+ years woodworking industry experience
- •Hands-on with finance, systems, leadership and production
Selected turnarounds & wins
- ✓DGM Joinery: +53% increase in net profits after operational and financial fixes
- ✓Owners consistently win back 10–15 hours/week from daily firefighting
- ✓Standardised quoting → consistent margins & faster sales cycles
What you’ll get in your report
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Operational bottlenecks
Pinpoint what’s slowing you down.
Pinpoint what’s slowing you down.
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Financial performance
Understand profit and growth trajectory.
Understand profit and growth trajectory.
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50% growth roadmap
12–18 month plan to scale.
12–18 month plan to scale.
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Process optimisation
Specific, actionable steps.
Specific, actionable steps.
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Profit enhancers
Find hidden revenue & margin.
Find hidden revenue & margin.
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Delegation framework
Free yourself from day-to-day.
Free yourself from day-to-day.
Case study
DGM Joinery — 53% increase in net profits
After our site visit and analysis, we identified a clear roadmap to lift net profit through strategic operational improvements and process optimisation.
- ✓Owner time unlocked: 15+ hours/week
- ✓Quoting integrated & consistent
- ✓Monthly P&L tracking to control margins

Inside your Executive Business Report
What the report covers
- ✓Introduction & context: your current position, strengths and growth potential.
- ✓Key observations: e.g. owner bottlenecks, quoting reliance, quote follow-ups, priority project types (like Gutmann), the shift to data-driven decisions, and a focused marketing plan.
- ✓Plan of action: delegation playbook, modernised quoting (JoinerySoft or similar), assigned follow-up role, themed project focus, time tracking & KPIs, and a measurable marketing cadence.
- ✓Financial insights: trajectory of turnover, profit, owner income and enterprise value over 12–36 months.
Preview items above are distilled from a real client report to illustrate exactly what you’ll receive. (Your report is bespoke to your business.)
Financial insights — snapshot
Year | Turnover |
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2022–23 | £354,127 |
2024–25 | £500,000 |
2025–26 | £750,000 |
2027–28 | £1,000,000 |
2028–29 | £1,100,000 |
Monthly income / director
from ~£2,171 → £7,391
from ~£2,171 → £7,391
Company value
~£50k → ~£1.0m
~£50k → ~£1.0m
Net profit
grows steadily alongside systemisation
grows steadily alongside systemisation
Figures shown are from a real example to demonstrate format & depth; your numbers will be derived from your data.
Example observations we surface
- ✓Owner’s time is a bottleneck — visits and quoting depend on one person.
- ✓Quoting needs to be team-enabled (e.g., JoinerySoft) with standards.
- ✓Dedicated quote follow-up so no opportunities are missed.
- ✓Focus on high-value project types (e.g., Gutmann) to build expertise.
- ✓Introduce time tracking & a simple KPI set for better decisions.
- ✓Build a practical, budgeted marketing plan.
Example actions you’ll get
- ✓Delegate early client interactions; reserve site visits for confirmed installs.
- ✓Set up quoting so trained staff can draft accurate proposals.
- ✓Assign a named owner in the office to chase & log all quotes.
- ✓Prioritise a flagship project niche; create case studies.
- ✓Implement time tracking; review actual vs expected weekly.
- ✓Launch a 90-day marketing rhythm with spend & ROI tracking.
What happens next
1
Submit the form or book a call
Use the form below or the Calendly button to pick a slot.
2
Intro call (15–20 mins)
Confirm goals, scope and access needed.
3
Deep-dive analysis (2–5 days)
Interviews, data review, ops & finance diagnostics.
4
Your executive report is prepared
Clear 12–18 month plan with quick wins and KPIs.
5
In-person delivery at your premises
Erin walks you through the findings and priorities.
6
Optional implementation support
We can help execute the plan or coach your team.
Frequently asked questions
Is this really free?
Yes — completely free. No hidden costs and no obligation.
How long does the analysis take?
We deliver your full report 5–7 business days after the initial consultation.
Do I need to be a certain size?
We work best with joinery, kitchen, and furniture businesses doing £200k+ turnover.
What if I’m not ready for mentoring?
No problem. The report is yours to keep and use as your growth plan.

Glendon Lodge Farm, Kettering, NN14 1QF, United Kingdom • Contact